dinsdag 9 september 2008

Consumers Become Kindle Ambassadors

NEW YORK (AdAge.com) -- On a recent sunny New York afternoon, Stephen Beck, a retired lawyer and voracious reader, spent an hour at a Chelsea Starbucks showing off his Amazon Kindle reader. He patiently demonstrated how to wake the device, adjust font size, download sample books and even look up the definitions of words.

Read on with Advertising Age

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